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640,400+


A layered blend of gamers, gadget buyers, and online reviewers.

1,900,000+


Digitally active consumers engaged in fitness, sport, and outdoor pursuits. From cyclists and five-a-side football players to gear-savvy shoppers.

1,190,000+


The ideal travel audience made up of South Africans actively planning, booking and preparing for upcoming trips. From flights and getaways to dining and experiences.

3,889,390+


Lifestyle-driven consumers attending events, buying tickets and purchasing alcohol online.

382,239+


Female-led audience browsing and shopping Beauty, health, gifting and baby essentials.

7,204,413+


Digitally engaged shoppers browsing, reviewing and buying home goods, appliances, and lifestyle upgrades.

965,000+


Quality, style and value-driven men researching and purchasing premium products across liquor, car services, and retail on digital platforms.
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